Now, let's talk about podcasts.
If you have a podcast or you are starting a podcast, here are two things that you need to do so that you can maximize what I would call your podcast real estate both on and off your website.
- Put your podcast onto your website — typically this is done using a second blog page on Squarespace. You can see my website as an example. I have my blog and my podcast page. Each podcast episode is a separate "blog post" on my podcast page. This serves two purposes: its makes it super easy for your guests to link to their specific episode. It also makes it easy for YOU to send anyone to a specific episode that you've recorded. Apple/Spotify/whatever player links are not the way. Send them to your website.
- Have square episode artwork — this is simply so it's easy to share your podcast episodes, especially for any guests you have. If you have episode art that is a different size, it's hard for others to add to their media page, which typically already has a bunch of square graphics on it from other featured-in media. Squares also work for all social media platforms.
Alrighty, that's all I've got for you.
Have a great week!
Lex
ps- as a reminder, I recommend you host your podcast on Buzzsprout (affiliate link)
pss- starting a podcast and want to know EXACTLY how to do it? Get @themovementmaestro's FREE "How to Start a Podcast" e-book: Click here to get access
Check out my website: www.lexlancaster.com
Listen to my podcast "Up In My Business"
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